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30
Oct
WHAT IS IT? 'Greenwashing' is a term used for when a business makes an unsubstantial claim about their environmental practice or sustainability of a product. It often gives a false impression that the company is environmentally-friendly, or a product does not harm the environment and is sustainable; when, sadly, this may not be the case. WHY? As we become more aware of the environmental crisis that we are all experiencing, we are increasingly mindful of how our actions cause harm. If a product or service appeals to our growing care for the environment, then it is more likely for a...